Hallsville Quarter


A mixed use space encompassing retail, leisure, offices and residential buildings boasting exceptional transport links within close proximity to many of London’s greatest attractions. Hallsville Quarter is the new centre for Canning Town. FRA were commissioned to create a wayfinding strategy for the site, working alongside Linkcity (Bouygues UK) and the London Borough of Newham. A high level strategy has been created that is adaptable to the phased development over the coming years.


We have designed a product that reflects the architecture and landscaping as well as the brand of Hallsville Quarter, which is accessible to all and has stand out within the busy environment, this includes cartography for a retail focused map of the site and a wider area map that illustrates the important connections to the wider area that is easily updatable as the development grows. This work has been created in liaison with landscape architects, structural engineers, architects, highways officers and council members to achieve a robust strategy and implementation plan that fits with the aspirations of the development of Canning Town.